Hoax Flowers

· BRAND IDENTITY FOR LONDON FAUX FLORAL COMPANY ·

Hoax are champions of realistic faux flowers. They create design led, handcrafted and long lasting flower arrangements that could fool anyone. For their logo, LB Design played on this concept of floral illusion by combining a heavy serif font with a delicate cosmos illustration. This was paired with a black and white colour palette to provide contrast against their colourful floral arrangements.